3D Augmented Reality Sebagai Pendukung Branding Museum Mpu Tantular Sidoarjo
DOI:
https://doi.org/10.31598/bahasarupa.v7i1.1409Keywords:
museum, Augmented Reality, brandingAbstract
Visitors to the Sidoarjo MPU tantular Museum are dominated by school students who receive assignments from school. Lack of attractions and information in each museum collection causes visitors to be less interested in visiting. The main objective of this research is to designing three-dimensional Augmented reality design as an effort to brand the mpu tantular museum in Sidoarjo. By using Augmented reality technology, visitors can interact directly with museum collections. The method used in this study is the Multimedia Development Life Cycle with a direct approach by observation and interviews. From the results of data analysis, it was found that the concept of augmented reality was used, namely in the form of an Instagram application filter so that visitors would immediately share their experiences visiting the mpu tantular museum on their social media and be able to communicate to the public. The media implementation uses a 5x5 cm sticker affixed near the selected collection as a marker, visitors only need to scan the marker.
Downloads
References
D. Y. Yurisma, “Aset Budaya Sebagai Konsep Destination Branding Desa Ngadas Kabupaten Malang,” J. Bhs. Rupa, vol. 5, no. 1, 2021, doi: 10.31598/bahasarupa.v5i1.836.
C. Panciroli, A. Macauda, and V. Russo, “Educating about Art by Augmented Reality: New Didactic Mediation Perspectives at School and in Museums,” p. 1107, 2018, doi: 10.3390/proceedings1091107.
M. White, F. Liarokapis, J. Darcy, N. Mourkoussis, P. Petridis, and P. F. Lister, “Augmented Reality for Museum Artefact Visualisation,” Eurographics Irel. 2003, pp. 75–80, 2003.
N. Alfitriani, W. A. Maula, and A. Hadiapurwa, “Penggunaan Media Augmented Reality dalam Pembelajaran Mengenal Bentuk Rupa Bumi,” J. Penelit. Pendidik., vol. 38, no. 1, pp. 30–38, 2021, doi: 10.15294/jpp.v38i1.30698.
A. G. Jondya, D. P. Saputro, and L. C. Sungkharisma, “Pengembangan Aplikasi Augmented Reality ‘e-Museum’ dengan Metode Agile untuk Meningkatkan Pengalaman Pengunjung Museum,” J. Inf. Syst. Res., vol. 3, no. 4, pp. 483–489, 2022, doi: 10.47065/josh.v3i4.1746.
M. Habibullah, Y. Mulyanto, and N. D. Sofya, “Rancang Bangun Aplikasi Pemandu Wisata Museum Sumbawa Berbasis Android Dengan Memanfaatkan Quick Response Code (Qr Code),” J. Inform. Teknol. dan Sains, vol. 2, no. 2, pp. 136–145, 2020, doi: 10.51401/jinteks.v2i2.596.
Z. Gong, R. Wang, and G. Xia, “Augmented Reality (AR) as a Tool for Engaging Museum Experience: A Case Study on Chinese Art Pieces,” Digital, vol. 2, no. 1, pp. 33–45, 2022, doi: 10.3390/digital2010002.
V. A. Briciu, C. I. Rezeanu, and A. Briciu, “Online place branding: Is geography ‘destiny’ in a ’space of flows’world?,” Sustain., vol. 12, no. 10, 2020, doi: 10.3390/SU12104073.
S. P. Erdiana and D. Y. Yurisma, “Mascot Character As Supporting Tool For City Brand ing Based On City Culture : Study Case Ponorogo City,” J. Ilmu Komput. dan Desain Komun. Vis., vol. 7, no. 2, pp. 112–122, 2022.
I. M. A. K. Dinata and I. G. Harsemadi, “Augmented Reality Buku Cerita Anak Sebagai Media Mendongeng Pada Komunitas Bali Mendongeng Berbasis Android,” J. Bhs. Rupa, vol. 6, no. 1, pp. 33–43, 2022, doi: 10.31598/bahasarupa.v6i1.1074.
cagarbudayajatim, “hiasan-garudeya,” 2023. [Online]. Available: https://apps.cagarbudayajatim.com/kabupaten-sidoarjo/hiasan-garudeya/. [Accessed: 15-Jul-2023].
. ranggawarsitamuseum, “Surya Stambha,” 2023. [Online]. Available: https://pameranbersama.ranggawarsitamuseum.id/surya-stambha/#:~:text=Surya stambha merupakan salah satu bentuk kapak yang memang dibuat,biasanya tidak dilengkapi dengan hiasan . [Accessed: 15-Jul-2023].
Ranggawarsitamuseum, “SYMPHONION,” 2023. [Online]. Available: https://pameranbersama.ranggawarsitamuseum.id/symphonion/#:~:text=Music Box%2FKotak musik adalah,silinder atau cakram tersebut berputar. [Accessed: 15-Jul-2023].
Published
How to Cite
Issue
Section
License
Copyright (c) 2024 Ardian Jaya Prasetya, Dhika Yuan Yurisma
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
The author's copyright in the Bahasa Rupa Journal, assigns that the publication of published articles is owned by the editorial board with the author's approval, but the rights are still with the author. The legal rules for accessing digital electronic articles are under license 
Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0), which means that the Bahasa Rupa Journal has the right to store, modify, manage databases, maintain and publish articles without the author's permission, but the author as the copyright holder is still written as it is. Articles published in Bahasa Rupa Journals, both in hard and soft copy forms are available as open access, for educational, research and library purposes, and beyond that purpose, the editorial board of the Language and Language Journal is not responsible for illegal copyright infringement. This journal also applies LOCKSS and CLOKSS archiving.
.png)
